http://www.pbs.org/wgbh/pages/frontline/shows/persuaders/interviews/roberts.htmlread this on brands

Things from today’s Twinkie Talk

books to read:
The Right of Your Life

Tipping Point - a few people are responsible for the biggest ideas that change the world. applied to marketing, find the influencers in your demograhic and have them promote your product. If the right people have your products, they will spread quickly. Another book with a similar idea is called Linked (but it goes at it scientifically which sounds boring to me)

Done Deals - the history of venture capitalism in the US

idea for articles: guy from Utah who showed movies in his garage and is now a Fox exec.
RFIDs and how they’ll change the entire universe and make everything trackable…now where are my car keys??

web sites:
prweb.com - free to post your press release
firepole.com - surveys
healthequity.com - start a medical savings plan
weightlosswars.com - compete with others to lose the most weight
sourceforge.net - open source software project posting/management