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Archive for the 'SEO' Category

Google Sells SEM Part of Performics, Keeps Affiliate Part

Wednesday, August 6th, 2008

I just wrote about how Google is selling off Performics search engine marketing services and keeping the affiliate division. I wish Google would sell the entire division of Performics but they kept the affiliate marketing part. Both seem like a conflict of interest. (Sidenote: Has anyone signed up or tested the Google Affiliate Network?)
What’s interesting […]

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SEO and Your Business Name

Saturday, May 31st, 2008

I read a twit today (entry on the web site Twitter) that stood out to me. Working with local businesses, it touches on a common issue. It’s about your business name and how it affects your search engine rankings. Almost every business will rank highest for their business name.
That’s because the name of your business […]

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SEO for Blogs - Engage Magazine

Sunday, May 4th, 2008

My article on SEO for blogs was featured in the March/April 2008 issue of Engage Magazine. My friends Nash and Shahar started the magazine. They do a great job making internet marketing subjects simple for small business owners.
http://www.engagemag.net/archives/Engage-Mar08Web.pdf

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Shoemoney Hates SEOs

Thursday, March 20th, 2008

This is a guest post by Paul Wilson, my business partner who recently sold his blog to buy a wedding ring. I spent a good year trying to get him to blog and now I miss his posts.
Paul said he’ll start a new blog but in the meantime I’ve asked him to write for mine […]

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Aaron Wall - Why I Love SEO

Wednesday, February 20th, 2008

Aaron Wall of the SEO Book blog wrote a great rant about PPC vs. SEO. He talks about how PPC (paid per click advertising) is a continual race to the top - eroding profits and starting bidding wars. Who wins? Search engines. Remember that Google makes 99% of their $16 billion revenue on advertising.
Both methods […]

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Writing an SEO Press Release

Friday, January 18th, 2008

I’ve been writing a lot more SEO press releases again and so it’s on my mind. I want to go over the steps of writing an SEO press release.

Assemble the facts, news angle, and begin writing.
To me, the best quality press releases involve actual interviewing, on the phone. There is so much more information you […]

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Sam’s Club Online Marketing Services

Thursday, January 3rd, 2008

As I was catching up on my blog reader today, I did a double take on this revelation: Sam’s Club (or WalMart) offers Internet Marketing services. The company that offers the services is called Innuity. It’s not new but I’ve never heard of it until today. I spoke to them to find out more.
First, Sam’s […]

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Cheap Christmas Gift Idea for your Favorite SEO

Monday, December 3rd, 2007

My friend Boris at the SEO magazine Search Engine Standard let me interview him by email about how they got started. He is also offering newspapergrl readers a really good price ($4.95) on a subscription. So if you know any SEOs, this could make a great gift. It would be great reading for small businesses […]

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The Utah New Media Conference covers Business Blogging

Tuesday, August 28th, 2007

You’ll hear more about this as the day approaches, but Paul Wilson and I are going to speak at the Utah New Media Conference this October. We’ll cover blogging basics - what blogging is and what it can do for your business. The conference is free.
Save the date: October the 18th from 1:00 - 3:00 […]

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Link Building to Get Search Engine Rankings

Monday, June 25th, 2007

After you’ve built an online store or web site and optimized it for search engines, the next step is to build links to your site. This post goes over the top ways to build links to your web site:
1. Submit to directories using the correct category and keywords. This isn’t to get traffic to your […]

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