I just learned that USAToday has an entrepreneurs panel for business owners, employees, and consultants to talk about issues in the news. It seems like they should follow bloggers

This is a great idea. Business owners can volunteer their experiences and expertise as sources for journalists.  They get increased exposure (be seen as an authority and build credibility) and writers get a bigger pool of people to talk to.

This is an innovative way to conduct online market research. They’ll ask you some questions about your expertise, background, and size of company. After that I’m not sure how it works but I’ll let you know when I find out.

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