book review Archive

Ever wonder why it's so hard to get press for your tech startup? Jason Kincaid, author of The Burned -Out Blogger's Guide to PR, can tell you. He's been on both sides of the keyboard. He …

I got Tim Ferriss’s new book The 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman from the bookstore. I didn’t want to wait for Amazon to ship it so I …

I'm reading Referral Engine by John Jantsch (coming out next month) and the part that asks a lot of questions has me soul searching. He asks if: you're easy to communicate with your value/marketing messaging …

I like referring people to people who… Follow up with the contact right away –same day. Keep their word. Especially if they take money from the person I referred, they will complete the work and …

When life gives you lemons, make lemonade. When life gives you grapes crush them into wine! This metaphor captures the essence of the book and Gary's personality and style. On the plane ride to the …

Make Me Media Savvy: The Art of Courting the Press is an ebook written by a professional Australian journalist. The target market is the DIY crowd, individuals or business owners who don't want to hire …