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The 3-Day Social Media Campaign

The 3-Day Social Media Campaign

What better way to see a movie about Facebook than with a few hundred of your Facebook friends? This very fast social media campaign started with a question from my friend Sarah: want to go …
Austin Craig: The YouTube Pitchman

Austin Craig: The YouTube Pitchman

UPDATE: Orabrush was just featured in this New York Times article. Austin Craig sounds like a film guy – he writes, produces and even stars in shows. People recognize him and he's become a bit …
Day 6: Pizza Hut Goes Social with Foursquare

Day 6: Pizza Hut Goes Social with Foursquare

Pizza Hut increased their sales recently with their $10 pizza deal (which I've sprung for a few times) which they've promoted on social media. In April the company delivered pizza to Foursquare headquarters to celebrate …
What I LOVE/HATE about Social Media

What I LOVE/HATE about Social Media

I sat down at Evo Conference (for women in social media) as good luck had it, next to Brene Brown (author of books about shame, inadequacy and perfectionism). She interviews people for part of her …